We deliver you action-oriented content – how to's, fact sheets, buyers' guides, lists, and tips – that attracts the audience you want and specifically addresses their needs.

Our standards dictate that every piece of content we create is:

• Performant, providing excellent results against long-tail consumer searches
• Informative, answering consumers' questions in useful, approachable formats
• Professional, yielding high quality, factual, efficient, original articles and videos
• Evergreen, delivering an audience for months and years, not hours and days

Every piece of content we deliver to you is the product of a rigorous editorial process that involves 14 human touch points.

Our algorithmically-guided approach first determines what your target audience is looking for on the Web, and suggests content titles that we believe will perform well. Our editorial team selects the appropriate titles for your site based upon predetermined criteria we establish with you. The articles are then commissioned for creation by a team of professional writers specifically recruited for your project from our community of over 10,000 freelancers. The resulting articles are run through a plagiarism check, and then are reviewed, edited, fact checked and rated by our highly qualified copy editors. Once approved, articles are published to your Content Channel.

We've employed this editorial process to create 2 million unique articles and videos for our websites and partner sites, and we produce thousands more every day.

We create and automatically serve your Content Channel to your audience through your own site with virtually no impact on your technical resources. With a simple IT effort, our hosted solution takes over from there.

Content Channels deliver the appropriate section front, category pages and articles on web pages that look and behave just like the rest of your site. Our technology platform is engineered for search engine optimization to achieve a high level of performance. It also incorporates sophisticated taxonomy tools and the ability to recommend content based on context, popularity or time.

Our Content Channels offering was designed to scale for even the largest publications, and our unique platform has proven itself on some of the largest websites in the world.