typeF.com
Demand Media Fact: More than 47K people used eHow.com to learn how to prank their boyfriends in April 2010. http://bit.ly/a5uP4k

Our Traffic

  • 261K unique users
    worldwide *

Our Audience

  • 73% Female / 27% Male *
  • Core Age: 18-44 years old *
  • More than 92% shopped online (researched and/or bought) **
  • More than 81% made a purchase online in the past 6 months **

* Source: comScore Media Metrix, September 2011
** Source: comScore Plan Metrix, July 2011

 

Beauty and Fashion Tailored for You

typeF.com gives women a fresh take on fashion and beauty and empowers them to discover their unique personal style. Inspired by Tyra’s mission to expand the definition of beauty, typeF.com provides a personalized site experience tailored to each woman’s individual body, skin and hair type, and connects a vibrant community built on the celebration of confidence and individuality.

typeF.com features articles, videos, images and product recommendations designed to help women discover the fashion and beauty solutions that are most relevant to them.  Original video series featuring Tyra and prominent fashion experts explore the latest trends from the catwalk to the sidewalk and explain how to make them work for real women everywhere, and Beauty School courses offer customized step-by-step hair, skin and makeup tips from established professionals. With community features like The Daily Look, women can also upload and share their own personal looks, allowing them to express their own unique voice and style, and enabling them to inspire others.

Advertise with Us

Media Buyers: Find out how our brands connect advertisers with millions of consumers.

Advertise With UsAdvertise With Us

Press

For Press inquiries, contact: press@demandmedia.com

Trend Shaping - Making trends work for your shape

Impact Stories

prop_impact_typef