GolfLink.com Popular Mobile App Goes Social

Santa Monica, CA, June 17, 2010 -- GolfLink™, the comprehensive online golf resource, today announced the availability of extensive social networking capabilities to its popular Game Tracker & GPS App for iPhone and iPod Touch.  In addition to the many U.S. courses already available on GolfLink.com, the latest version of the mobile application introduces new courses in Canada, social network integration and more extensive battery saving options. 

The GolfLink.com mobile application launched earlier this year and climbed to number seven in the rankings for Apple’s paid sports apps.  The updated version of the Game Tracker & GPS App integrates Twitter and Facebook functionality, allowing friends to be notified of one’s progress continually throughout their golf game.  Notification to a social network is posted at tee off, and also triggered when one scores a “Birdie or Better.” Similarly, a complete scorecard will post group scores when the round completes. 

“Golf is a social game and our members want to share their experiences from anywhere to anyone in their circle of friends,” said Julie Campistron, general manger of GolfLink.com.  “We are excited to see such a great response to the app, and deliver an update today that addresses what we know our community wants.”

Already offering a database of more than 19,000 courses in the US, GolfLink.com added 1,800 new Canadian courses to the updated app, making it one of the most comprehensive and in-depth lists available to app users.  As with the courses already available on the original version of the GolfLink.com app, users are able to find new courses based on selected criteria, access user reviews, track and analyze their golf game, keep score for up to four players, calculate shot yardage, set personal handicaps and input customized club details all from the palm of your hand.  For U.S. courses, users can access their favorite courses with aerial views and GPS capabilities in advance of or during game time.

Always keeping the practical in mind, GolfLink.com expanded on its market-leading intelligent battery management features. The initial app was created so that certain components could be disabled to prolong battery life. 

Even when not accessing the many tools and social features on the popular Game Tracker & GPS App for iPhone and iPod Touch, GolfLink.com’s website also provides many more of the helpful tools and content that golf lovers can access from their computers, such as the site’s “Great Shots” video series that breaks down some of the most famous shots in championship golf history step-by-step. As part of an ongoing “Dads and Grads Special,” GolfLink.com is offering a free, 14-day trial to the site for golf enthusiasts of all ages that can be redeemed at: www.golflink.com/subscription

The updated GolfLink.com Game Tracker & GPS App remains competitively priced at $14.99.

About GolfLink™

GolfLink, a Demand Media™ property, is a leading online golfing resource and community, providing golfers of all interests and skill levels indispensable expert and user information about every aspect of the game. With a host of unique offerings, including GolfLink Travel, professional golf tips and videos, and virtual tools to help track and improve a player’s game, GolfLink.com has been a online source for golfing information since its original inception in 1995, making it one of the most venerable golf sites on the web. For additional information, visit: www.golflink.com

About Demand Media

Demand Media is a leading online media company that informs, entertains and connects millions of people every day. Through a portfolio of vertical web properties reaching more than 80 million monthly visitors, a global network of digital partners, and a breakthrough content studio, Demand Media publishes what the world wants to know and share. Founded in 2006, Demand Media is headquartered in Santa Monica, CA with offices in Bellevue, WA, Austin, TX, New York, NY and London, UK. For more information visit: www.demandmedia.com

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