Santa Monica

Cracked Brings Back the Romance

Cracked.com, Webby winner and arbiter of all things funny, rebooted its popular series Rom.Com this month! The fan-favorite made its second season debut on February 4, with new episodes scheduled to premier each week for the rest of the month. The show’s second season picks up on the tail of the first, further exploring the world of…

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Demand Media Headquarters Welcomes a New Resident

Santa Monica employees experienced a rare treat in November, when Saatchi Art artist Isabelle Alford-Lago provided her time and talent to Demand Media headquarters by painting one of her signature gorilla murals on the wall. The latest addition to the company’s display of original artwork, Martin the Gorilla stands 8 ft. tall. He holds a cup of...
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NewCo Los Angeles: (Even More) Proof that Storytelling Is Key

Storytelling is key. This was a recurring theme of the NewCo LA conference held in the our Santa Monica headquarters on November 19. For a full recap of the exciting event, see the blog post from Demand Media Content Solutions, copied below. View the original post here. NewCo Los Angeles is networking for the social media age....
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Ghouls and Goblins Need Career Advice Too!

In the spirit of all things Halloween, Cracked.com released a new comedy series this month focusing on a prestigious marketing firm with a monstrous list of clients. Sparked from the imagination of Dan O’Brien, Monster Management offers a fresh spin on some of the biggest names in the horror genre including: Each episode centers on...
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Ignoring Your Brand is the Only Way to Succeed at Content Marketing

Brand storytelling relies on a delicate balance of advocating from the brand and engagement from the consumer. A strategy overly focused on a sales pitch will cause frustration, while if it is too inactive, the audience could forget the brand entirely. Our Content Solutions team tackles this content marketing dilemma in their latest blog post....
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Demand Media and Pinterest: Handmade Halloween

Are you racking your brain for Halloween costume ideas for you and your family? Don’t worry– we have you covered, with a little help from our friends at Pinterest! This month Demand Media’s eHow and…
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A Day in the Life of a Demand Media Engineer

It’s 8:30am on a Friday and Ben Nunemaker has just arrived to work. A Lead Software Engineer for Demand Media, Ben works primarily for the eHow team, and juggles many responsibilities. While each day offers…
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Creativity, Collaboration and Culture: #Hackathon 2014

One of Demand Media’s most treasured traditions was kept alive recently with our annual, company-wide Hackathon. A total of 54 teams participated including 45 in the Santa Monica office, and nine in Austin. This year’s…
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How Seasonal Content Can Save Your Editorial Strategy

Seasonality has traditionally been a go-to marketing tool for almost every industry. With annual e-commerce sales on the upswing, digital media is no exception. Recently, the Demand Media Content Solutions team outlined some of the…