LiveStrong.com

LIVESTRONG™.COM

Lance Armstrong inspired millions of people around the world with his athletic accomplishments and his fight against cancer. Demand Media works exclusively with Lance and the Lance Armstrong Foundation to make LIVESTRONG™.COM the definitive online social conversation for health, fitness and lifestyle. Through trusted content, interactive tools and an engaged community, LIVESTRONG.COM is designed to inspire people to change their lives, help themselves and help others.

LIVESTRONG.COM is home to the Web’s most extensive library of health, fitness and nutrition videos and articles — all produced by Demand Studios. With interactive tools and community features designed to support and inspire, users can create customized goals and monitor their health, fitness and life achievements every day. For instance, a user might track their preparation for a marathon or improve the way they manage stress. The LIVESTRONG.COM Dare To™ tool empowers users to take or give dares like exercising more or giving up smoking. Thousands of people have already issued a dare via LIVESTRONG.COM, and more join the community every day.

Our Traffic

47 Million monthly page views *
4.0 Million monthly uniques **
Over 1.8 Million registered members
Over 1.0 Million Newsletter subscribers
Over 200 Million food & fitness items tracked

Our Audience

27% Male / 73% Female **
Core Age: 18-44 years old **
Our audience is highly engaged *
- Consuming more than 11 pages per visit
- Spending more than 6 minutes per visit

Our Ad Opportunities