Growing Demand Blog

LIVESTRONG.COM’s “ULTIMATE YOU” is our ultimate reward

LIVESTRONG.COM offers nutrition, food and fitness information for lifelong health and wellness.The site’s practical tools, expert resources and engaged community provide support to help users from all walks of life achieve their healthy living goals. At LIVESTRONG.COM, we believe that small, daily changes lead to big results and lifelong success stories.


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As part of our ongoing mission to celebrate those success stories, we recently wrapped our “ULTIMATE YOU” Facebook contest. Over 1,500 LIVESTRONG.COM fans shared personal photos, depicting how they’re working toward their healthy living goals.

Sara Koehnke (pictured below) was selected by contest voters as the overall winner – after viewing her inspirational submission, “No Hand, No Problem,” it’s easy to see why.


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“I don't let people's criticism hold me back,” Sara said in her contest entry. “I run, weight lift, and do everything a 2-handed person can do, but I strive to do it better! I know that ability is self defined - no one can hold me back except for myself!”

Sara’s success story is one you wouldn’t see in charts and graphs, but it’s the stuff that drives us at LIVESTRONG.COM and Demand Media at large. Her submission reminds us that behind the millions who visit our sites every day are real people empowered by informational content, inherent utility and a thriving community always on hand to encourage, share and support.

Sara’s story is just one of many. See the other
winners in the contest who inspire us to work tenaciously toward big goals of our own.

Tags: livestrong
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